Archive for the ‘ Product Placement ’ Category

New Marketing Partners for InTown Suites

We are happy to share good news from our client InTown Suites who recently added The Weather Group’s “Local Now” and credit builder eCredable to its marketing partner roster with Showtime.

True North is continuing to seek additional partners interested in engaging (and marketing to) to the guests staying at InTown Suites. With 189 properties across 22 States, they have 24,154 guest rooms and an 86% occupancy rate – that’s 20,772 occupied suites every day. With an average of two people per suite, they host 15+ million occupied guest nights annually.

InTown Suites provides an alternative to traditional apartments and extended-stay hotels by offering fully furnished, apartment style accommodations, affordable weekly rates, and a community atmosphere. Rooms are very “homey” and locations are proximate to walkable retail. InTown Suites more closely resembles a multi-family apartment than a hotel. At hotels, guests come and go, spending just one or two nights on average. At InTown Suites, a typical guest stays months at a time with each location offering apartment-style amenities so they feel right at home.

This can be a heck of a sales opportunity/marketing platform for your organization. Much like advertising and consumer engagement platforms in malls, airports, hotels, etc. — InTown Suites can provide targeted marketing directly to their consumers (guests) via multiple modes of engagement in their lobbies and guest rooms, mobile app, wi-fi login page, website and more.

InTown Suites’ guests are diverse and stay primarily for low cost, flexible, short-term housing. However, other reasons for staying include commercial construction projects (construction workers), extended work assignments (traveling nurses, blue, white and gray collar workers), military duty, relocation, divorce or other personal situations, in between homes/apartments and low cost vacation.

The annual cost of the promotion is very affordable, ranging from $1,500-$2,500 per InTown Suites location activated!  For more detailed information, please  visit the link below:

intown-suites-overview-2016

Let me know if you would like more information about this great opportunity.

  • Brian Baker, Managing Partner, True North Management Group
  • +1 (404) 641-1932, brianbaker@truenorthmgtgroup.com

 

True North Excited to Welcome New Client – InTown Suites

True North is immediately seeking brand partners interested in engaging with InTown Suites’ 137,000+ annual extended-stay guests and 24,000+ guest residences. Sponsorships, brand activations and promotions are available now for the first time: Lobby, In-Room, Television and Online.
InTown Suites
  • 54% Male 46% Female
  • 55% Guests Income $25k+ and 31% $50k+
  • 24,000 Guests Residences
  • 8.8+ Million Room MapNights
  • 189 Properties in 22 States
  • 85% Occupancy Rate
Several Branding Channels Available 
 

Brand Channels

  • Lobby TV’s and Collateral
  • In-Room Collateral
  • Website Branding and Mobile App
  • Internet Landing Page
  • On-Site Brand Activations
  • And More ……..
Happy to set up a call to discuss ideas and opportunities for this innovative branding platform.   
Regards,
Brian
Please contact me directly:
True North Management Group

Brian Baker

 

 

 

 

TNMG SEEKING BRAND INTEGRATION PARTNERS FOR NEW TV SERIES

True North Management Group (TNMG) is the exclusive brand integration agent for two new TV series coming out in 2013 from EJD Productions (EJD) – MVP starring former NFL 6-time Pro Bowler Terrell Owens and PRIVATE PARTY hosted by Daisy Fuentes.  EJD is the creator and executive producer for NBC’s newest hit reality series, FASHION STAR, hosted by Elle Macpherson and provides the deepest brand integration in Hollywood by incorporating a brand into the script and show’s creative content before shooting the project, such as Saks 5th, H&M and Macy’s in Fashion Star.

MVP is a new 12-episode reality competition series  that gives 10 competitors the chance to transform themselves from average people into super-humans and unlock the potential within them.

PRIVATE PARTY is a unique late night music show that breaks the mold of traditional variety and talk programs. Set on the grounds of a super-chic house in the hills of Los Angeles, the audience is invited into the coolest party of the night where the smartest conversations & most electrifying performances will happen.

TNMG is seeking 4-5 brand integration partners for each series.  Integration opportunities include naming rights of areas within the primary venues, product/service placement and use by talent and guests and official category sponsorships.

TNMG is securing brand partners NOW-4Q12; National TV Network will be secured when show (with brand partners baked into the content) by 1Q12; Expecting to shoot these projects 1Q13-3Q13; should begin airing in 3Q13.

CONTACT ME DIRECTLY FOR MORE DETAILS.

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