Archive for February, 2018

Are You Achieving True North?

Assume for a moment that reaching the North Pole is the goal for your organization.  The chartered plan for reaching the defined destination will determine if the journey is achieved and the trip successful.  The challenge becomes one of determining the precise path and course adjustments that will maximize the journey and achieve the goal.

One degree off along the way means the destination will not be reached, efforts will have been wasted, and full potential goes unrealized.

lights 5 gifThis is the purpose of True North …
guiding your organization towards full monetization and …
ACHIEVING TRUE NORTH!

If your company or organization needs business development guidance, please consider True North Management Group.  Now in our 10th year, we specialize in building emotional connections between our clients’ audiences and brand partners. 

true-north-3We research, identify and negotiate sponsorship and partnership deals for properties across several verticals of business, including sports, entertainment, film/TV, gaming, technology, media and mixed-use retail developments.  

Areas of expertise include:

  • Sponsorship & Naming Rights
  • Strategic Planning
  • Research, Identification & Negotiation
  • Rights Procurement
  • Prospect Landscaping
  • Brand Activation & Integration
  • Product Placement & Showcasing
  • Experiential & Immersive Marketing
  • Social Media Development & Outreach
  • Product & Celebrity Endorsements

I welcome the opportunity to answer any questions and talk about your needs.  You can also review the True North Overview 2018.  Please let me know if we can help. 

Thanks!

-Brian

Brian Baker

Managing Partner, Founder

True North Management Group

Atlanta, Georgia

brianbaker@truenorthmgtgroup.com

 

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SportAccord Summit in Bangkok

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Global Advertising Alert – Special Edition Magazine

With 25 years of experience, Around the Rings (ATR) is uniquely positioned to provide advertisers with a highly-targeted platform for reaching Olympic, football, and world sport decision-makers. Nothing can replace on-the-scene coverage of events, leadership and insights into the ongoing business of the Olympic Movement. Since 1992, Editor-in-Chief Ed Hula and his team of correspondents have been on the scene of virtually every important event on the Olympic calendar.

SportAccord Summit is the world’s premier and most exclusive annual event at the service of sport. It is focused on driving positive change internationally and dedicated to engaging and connecting; rights holders, organizing committees,cities, press and media, businesses and other organisations involved in the development of sport.

SportAccord videoATR is produces 2,500+ must-read Special Edition magazines for the SportAccord Summit. They will be distributed in Bangkok and shared electronically with ATR’s influential executive subscribers and social media community (170,000+ followers). It’s also archived online for permanent viewing on ATR’s website. We hope that you will secure your ad.

The deadline for submission is March 15th.

Here are the advertising opportunities for this publication.

Presenting Sponsor  ($15,475)

  • Front Cover – Logo and Presenting Sponsor recognition
  • Inside Front Cover Full Page Ad

Outside Back Cover  ($9,975)

Inside Back Cover  ($6,475)

Full Page Inside  ($4,475)

½ Page Inside  ($3,475)

Please contact me directly for more information on these opportunities for SportAccord Summit or to learn more about ATR’s extensive digital assets.

Thanks friends!

Brian

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