Brian Baker, Founder, Managing Partner

UNITED STATES OLYMPIC COMMITTEE (USOC)

Created and managed the first internal corporate sponsorship development division for the USOC. Targeted, negotiated, managed and activated over $900 million in national sponsorship deals for the U.S.-based Olympic Games (Atlanta, Salt Lake), partnering with some of the world’s top Brands to maximize their investment.

Conceived, developed and implemented an extensive internal accounts management and activation structure to sustain partnerships ongoing, a system that is still in place today.