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	<title>True North Management Group</title>
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	<link>http://truenorthmgtgroup.com</link>
	<description>Brian Baker, Founder, CEO</description>
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		<title>True North Management Group</title>
		<link>http://truenorthmgtgroup.com</link>
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		<title>World Football INSIDER Announces ROAD TO BRAZIL 2014</title>
		<link>http://truenorthmgtgroup.com/2013/05/24/world-football-insider-announces-road-to-brazil-2014/</link>
		<comments>http://truenorthmgtgroup.com/2013/05/24/world-football-insider-announces-road-to-brazil-2014/#comments</comments>
		<pubDate>Fri, 24 May 2013 22:09:21 +0000</pubDate>
		<dc:creator>BakerTrueNorth</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

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		<description><![CDATA[Dear Football Friends, World Football INSIDER is celebrating 1-year to Rio by launching several new daily news eBulletins with unmatched INSIDER coverage and analysis following the stories and news on the Road To Brazil 2014!   CLICK HERE to sign up for our free news eBulletin service and begin receiving INSIDERnews on all of the important upcoming global football conferences, conventions, competitions, executives, scandals, [&#038;hellip<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=truenorthmgtgroup.com&#038;blog=25092313&#038;post=397&#038;subd=truenorthmgtgroup&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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<td align="center" valign="top"><img title="Road to Brazil 2014" alt="Road to Brazil 2014" src="https://d1f0a267cc-custmedia.vresp.com/b813a17e32/Road%20to%20Brazil%20-%20static%20(2).jpg" width="600" height="74" align="none" border="0" hspace="0" vspace="0" /></td>
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<div><strong>Dear Football Friends,</strong></p>
<p><strong>World Football <em>INSIDER</em></strong><em> </em>is celebrating 1-year to Rio by launching several new daily news eBulletins with unmatched <em><strong>INSIDER </strong></em>coverage and analysis following the stories and news on the <strong>Road To Brazil 2014! </strong> <br /><a href="http://cts.vresp.com/c/?TrueNorthManagementG/b813a17e32/e5e0df1bfe/92c937a187"><img title="INSIDER" alt="INSIDER" src="https://d1f0a267cc-custmedia.vresp.com/b813a17e32/WFI%20Logo%202.jpg" width="363" height="44" align="none" border="0" hspace="0" vspace="0" /></a><br />
<hr />
<p><strong><a href="http://cts.vresp.com/c/?TrueNorthManagementG/b813a17e32/e5e0df1bfe/bd025ba043">CLICK HERE to sign up for our free news eBulletin service</a></strong> and begin receiving <em><strong>INSIDER</strong></em>news on all of the important upcoming global football conferences, conventions, competitions, executives, scandals, Confederation Cup, stadia updates, sponsor news, football technology reports, photodesk, World Cup - and more.</p>
<p><strong><em>INSIDER</em></strong> is uniquely positioned to <strong>provide advertisers with a highly targeted platform </strong>for reaching the most powerful decision-makers in world football. <strong><a href="http://cts.vresp.com/c/?TrueNorthManagementG/b813a17e32/e5e0df1bfe/9061d10cfb">CLICK HERE for our new Road To Brazil 2014 advertising opportunities.</a></strong> Please contact me directly if you would like to receive additional information.</p>
<hr />
<p><strong>Sincerely,</strong></p>
<p><strong>Brian Baker, Managing Partner, True North Management Group<br />Global Partnership Development Consultant, World Football INSIDER<br /><a href="tel:+1 404 641 1932">+1 404 641 1932</a><br />Brian@WorldFootballINSIDER.com</strong></p>
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			<media:title type="html">tnmg26</media:title>
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			<media:title type="html">Road to Brazil 2014</media:title>
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			<media:title type="html">INSIDER</media:title>
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		<title>True North Selected by College Battle of the Bands</title>
		<link>http://truenorthmgtgroup.com/2013/05/09/true-north-selected-by-college-battle-of-the-bands/</link>
		<comments>http://truenorthmgtgroup.com/2013/05/09/true-north-selected-by-college-battle-of-the-bands/#comments</comments>
		<pubDate>Thu, 09 May 2013 19:03:06 +0000</pubDate>
		<dc:creator>BakerTrueNorth</dc:creator>
				<category><![CDATA[Brand Integration]]></category>
		<category><![CDATA[Branded Entertainment]]></category>
		<category><![CDATA[Consumer Engagement]]></category>
		<category><![CDATA[Experiential Marketing]]></category>
		<category><![CDATA[Product Sampling]]></category>
		<category><![CDATA[Targeted Branding]]></category>

		<guid isPermaLink="false">http://truenorthmgtgroup.com/?p=384</guid>
		<description><![CDATA[True North is currently developing marketing partnerships for the much anticipated 5th Annual College Battle of the Bands. College Battle is the only nationwide collegiate musician search, staging packed-house events to find the top college bands and touring 40+ campuses to participate in major back-to-school festivities - engaging students in a relevant &#38; entertaining way [&#038;hellip<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=truenorthmgtgroup.com&#038;blog=25092313&#038;post=384&#038;subd=truenorthmgtgroup&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
				<content:encoded><![CDATA[<pre><a href="http://truenorthmgtgroup.files.wordpress.com/2013/05/cb-logo.png"><strong></strong><strong></strong><img class="size-medium wp-image-385 alignnone" alt="College Battle" src="http://truenorthmgtgroup.files.wordpress.com/2013/05/cb-logo.png?w=300&#038;h=145" width="300" height="145" />
</a>
<strong>True North is currently developing marketing partnerships for the
much anticipated 5th Annual College Battle of the Bands.  College
Battle is the only nationwide collegiate musician search, staging
packed-house events to find the top college bands and touring 40+
campuses to participate in major back-to-school festivities -
engaging students in a relevant &amp; entertaining way through one-to-one
dialogue while inspiring authentic, viral reach!</strong>

<a href="http://truenorthmgtgroup.files.wordpress.com/2013/05/picture1.jpg"><img class="wp-image-388 alignnone" alt="College Battle Fans" src="http://truenorthmgtgroup.files.wordpress.com/2013/05/picture1.jpg?w=410&#038;h=120" width="410" height="120" /></a>

<strong>If you would like to learn more about this exciting marketing
opportunity, please give me a call or drop me an email - I'll 
contact you immediately. Rock on!
-Brian
<span style="text-decoration:underline;">More Info:</span>
2013 College Battle Fact Sheet: <a href="http://truenorthmgtgroup.files.wordpress.com/2012/07/cbob-sales-sheet.pdf">CBOB Sales Sheet</a>
2012 Promo Video: <a href="http://youtu.be/hMENdZPFGNE" target="_blank">http://youtu.be/hMENdZPFGNE

</a></strong><a href="http://truenorthmgtgroup.files.wordpress.com/2012/11/tnmg-card.jpg"><img class="alignleft size-medium wp-image-368" alt="True North Contact" src="http://truenorthmgtgroup.files.wordpress.com/2012/11/tnmg-card.jpg?w=300&#038;h=171" width="300" height="171" /></a></pre>
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			<media:title type="html">College Battle</media:title>
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			<media:title type="html">College Battle Fans</media:title>
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			<media:title type="html">True North Contact</media:title>
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		<title>TRUE NORTH SELECTED TO HELP EARTH DAY 2013 BUILD MARKETING PARTNERSHIPS FOR HISTORIC SUSTAINABILITY SHOWCASE AT UNION STATION!</title>
		<link>http://truenorthmgtgroup.com/2012/11/16/true-north-selected-to-help-earth-day-2013-build-marketing-partnerships-for-historic-sustainability-showcase-at-union-station/</link>
		<comments>http://truenorthmgtgroup.com/2012/11/16/true-north-selected-to-help-earth-day-2013-build-marketing-partnerships-for-historic-sustainability-showcase-at-union-station/#comments</comments>
		<pubDate>Fri, 16 Nov 2012 19:58:55 +0000</pubDate>
		<dc:creator>BakerTrueNorth</dc:creator>
				<category><![CDATA[Account Activation]]></category>
		<category><![CDATA[Amass Following]]></category>
		<category><![CDATA[Brand Integration]]></category>
		<category><![CDATA[Branded Entertainment]]></category>
		<category><![CDATA[Consumer Engagement]]></category>
		<category><![CDATA[Eco-Conscious]]></category>
		<category><![CDATA[Environmental Responsibility]]></category>
		<category><![CDATA[Event Production]]></category>
		<category><![CDATA[Experiential Marketing]]></category>
		<category><![CDATA[Product Sampling]]></category>
		<category><![CDATA[Sustainability]]></category>
		<category><![CDATA[Targeted Branding]]></category>

		<guid isPermaLink="false">http://truenorthmgtgroup.com/?p=361</guid>
		<description><![CDATA[True North Management Group is excited to work with EARTH MONTH 2013 at the historic Union Station in Washington DC to celebrate the 43rd Anniversary of EARTH DAY.  Observed by over one billion people in 192 countries, EARTH DAY is the world’s largest simultaneous event. Our primary responsibility is to build marketing and communication partnerships [&#038;hellip<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=truenorthmgtgroup.com&#038;blog=25092313&#038;post=361&#038;subd=truenorthmgtgroup&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
				<content:encoded><![CDATA[<p><strong>True North Management Group</strong> is excited to work with <strong>EARTH MONTH 2013</strong> at the historic <strong>Union Station</strong> in <strong>Washington DC</strong> to celebrate the <strong>43rd Anniversary of EARTH DAY</strong>.  Observed by over one billion people in 192 countries, EARTH DAY is the world’s largest simultaneous event.</p>
<p><a title="EARTH MONTH 2013 PARTNERSHIP OPPORTUNITIES" href="http://truenorthmgtgroup.files.wordpress.com/2012/11/earth-month-2013-final.pdf"><img class="size-full wp-image-365 alignleft" title="EARTH MONTH 2013" alt="" src="http://truenorthmgtgroup.files.wordpress.com/2012/11/logo-with-us-pic.jpg?w=510&#038;h=129" height="129" width="510" /></a></p>
<p>Our primary responsibility is to build marketing and communication partnerships with companies and organizations interested in sharing their vision of a sustainable EARTH!  <strong>Premier Tourist and Landmark Association, The Earth Day Network and Union Station</strong> have partnered to provide a world-class exhibition and showcase for sustainability and environmental education, growth and awareness.  In celebration of the <strong>43rd Anniversary of Earth Day on April 22nd, 2013</strong>, Union Station will dedicate the entire month of April to promoting a more sustainable environment with interactive exhibits, a farmers market, ECO-conscious film festival, STEM science fair, recycling center, alternative energy demo&#8217;s, product sampling, new technology demo&#8217;s, music, dance and more!</p>
<p>For more information and to become engaged in this very important program, please contact me directly and we can review the multiple marketing partnerships currently available.</p>
<p><a title="Earth Month 2013 Partnership Overview" href="http://truenorthmgtgroup.files.wordpress.com/2012/11/earth-month-2013-final2.pdf"><strong>CLICK HERE to review the EARTH DAY 2013 Partnership Overview</strong></a></p>
<p><a href="http://truenorthmgtgroup.files.wordpress.com/2012/11/tnmg-card.jpg"><img class="alignleft  wp-image-368" title="True North Contact" alt="" src="http://truenorthmgtgroup.files.wordpress.com/2012/11/tnmg-card.jpg?w=306&#038;h=175" height="175" width="306" /></a></p>
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			<media:title type="html">True North Contact</media:title>
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		<title>TNMG SEEKING BRAND INTEGRATION PARTNERS FOR NEW TV SERIES</title>
		<link>http://truenorthmgtgroup.com/2012/08/15/tnmg-seeking-brand-integration-partners-for-new-tv-series/</link>
		<comments>http://truenorthmgtgroup.com/2012/08/15/tnmg-seeking-brand-integration-partners-for-new-tv-series/#comments</comments>
		<pubDate>Wed, 15 Aug 2012 18:42:38 +0000</pubDate>
		<dc:creator>BakerTrueNorth</dc:creator>
				<category><![CDATA[Brand Integration]]></category>
		<category><![CDATA[Branded Entertainment]]></category>
		<category><![CDATA[Product Placement]]></category>
		<category><![CDATA[Sponsorship Sales]]></category>
		<category><![CDATA[Strategic Partnerships]]></category>
		<category><![CDATA[#BakerTrueNorth]]></category>
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		<category><![CDATA[#DaisyFuentes]]></category>
		<category><![CDATA[#FashionStar]]></category>
		<category><![CDATA[#MVP]]></category>
		<category><![CDATA[#NewTVSeries]]></category>
		<category><![CDATA[#PrivateParty]]></category>
		<category><![CDATA[#TerrellOwens]]></category>
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		<category><![CDATA[daisy fuentes]]></category>
		<category><![CDATA[late night music]]></category>
		<category><![CDATA[national tv network]]></category>

		<guid isPermaLink="false">http://truenorthmgtgroup.com/?p=346</guid>
		<description><![CDATA[True North Management Group (TNMG) is the exclusive brand integration agent for two new TV series coming out in 2013 from EJD Productions (EJD) &#8211; MVP starring former NFL 6-time Pro Bowler Terrell Owens and PRIVATE PARTY hosted by Daisy Fuentes.  EJD is the creator and executive producer for NBC’s newest hit reality series, FASHION [&#038;hellip<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=truenorthmgtgroup.com&#038;blog=25092313&#038;post=346&#038;subd=truenorthmgtgroup&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
				<content:encoded><![CDATA[<p><strong><a href="http://truenorthmgtgroup.files.wordpress.com/2012/09/fashion-star-pic.jpg"><img class="alignleft size-full wp-image-347" title="Fashion Star" src="http://truenorthmgtgroup.files.wordpress.com/2012/09/fashion-star-pic.jpg?w=510" alt=""   /></a>True North Management Group (TNMG)</strong> is the exclusive brand integration agent for two new TV series coming out in 2013 from EJD Productions (EJD) &#8211; <em><strong>MVP</strong> </em>starring former NFL 6-time Pro Bowler <strong>Terrell Owens</strong> and <em><strong>PRIVATE PARTY</strong></em> hosted by <strong>Daisy Fuentes</strong>.  EJD is the creator and executive producer for NBC’s newest hit reality series,<strong> FASHION STAR, hosted by Elle Macpherson </strong>and provides the deepest brand integration in Hollywood by incorporating a brand into the script and show’s creative content before shooting the project, such as Saks 5<sup>th</sup>, H&amp;M and Macy’s in Fashion Star.</p>
<p><a href="http://truenorthmgtgroup.files.wordpress.com/2012/09/ss-2012-09-11_13-07-02.png"><img class="alignleft size-full wp-image-348" title="MVP" src="http://truenorthmgtgroup.files.wordpress.com/2012/09/ss-2012-09-11_13-07-02.png?w=510" alt=""   /></a></p>
<p><em><strong>MVP</strong> </em>is a new 12-episode reality competition series  that gives 10 competitors the chance to transform themselves from average people into super-humans and unlock the potential within them.</p>
<p><em><strong>PRIVATE PARTY</strong></em> is a unique late night music show that breaks the mold of traditional variety and talk programs. Set on the grounds of a super-chic house in the hills of Los Angeles, the audience is invited into the coolest party of the night where the smartest conversations &amp; most electrifying performances will happen.</p>
<p><a href="http://truenorthmgtgroup.files.wordpress.com/2012/09/ss-2012-09-11_13-53-58.png"><img class="alignleft size-full wp-image-349" title="PRIVATE PARTY" src="http://truenorthmgtgroup.files.wordpress.com/2012/09/ss-2012-09-11_13-53-58.png?w=510" alt=""   /></a></p>
<p>TNMG is seeking 4-5 brand integration partners for each series.  Integration opportunities include naming rights of areas within the primary venues, product/service placement and use by talent and guests and official category sponsorships.</p>
<p>TNMG is securing brand partners NOW-4Q12; National TV Network will be secured when show (with brand partners baked into the content) by 1Q12; Expecting to shoot these projects 1Q13-3Q13; should begin airing in 3Q13.</p>
<p><strong>CONTACT ME DIRECTLY FOR MORE DETAILS.</strong></p>
<p><a href="http://truenorthmgtgroup.files.wordpress.com/2012/09/tnmg-card.jpg"><img class="alignleft size-medium wp-image-350" title="TNMG CARD" src="http://truenorthmgtgroup.files.wordpress.com/2012/09/tnmg-card.jpg?w=300&#038;h=171" alt="" width="300" height="171" /></a></p>
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			<media:title type="html">Fashion Star</media:title>
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			<media:title type="html">TNMG CARD</media:title>
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		<title>BB&amp;T Atlanta Open In Full Swing at Stunning New Downtown Venue</title>
		<link>http://truenorthmgtgroup.com/2012/07/21/bbt-atlanta-open-in-full-swing-at-stunning-new-downtown-venue/</link>
		<comments>http://truenorthmgtgroup.com/2012/07/21/bbt-atlanta-open-in-full-swing-at-stunning-new-downtown-venue/#comments</comments>
		<pubDate>Sat, 21 Jul 2012 20:06:30 +0000</pubDate>
		<dc:creator>BakerTrueNorth</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[#ATP #Tennis #Atlanta #BB&T #Cadillac #Atlantic Station #Roddick #Isner]]></category>

		<guid isPermaLink="false">http://truenorthmgtgroup.com/?p=232</guid>
		<description><![CDATA[Playing in front of sold out crowds and a &#8220;Chamber of Commerce&#8221; backdrop, the BB&#38;T Atlanta Open is romancing the Atlanta market this week. Roddick, Isner. Fish, Sock, Muller, Nishikori and my namesake Brian Baker &#8211; all bringing world class tennis to Atlantic Station smack in the middle of Atlanta. First time an ATP event [&#038;hellip<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=truenorthmgtgroup.com&#038;blog=25092313&#038;post=232&#038;subd=truenorthmgtgroup&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
				<content:encoded><![CDATA[<p><a href="http://truenorthmgtgroup.files.wordpress.com/2012/07/bbt-pic.jpg"><img class="alignleft size-full wp-image-316" title="BBT pic" src="http://truenorthmgtgroup.files.wordpress.com/2012/07/bbt-pic.jpg?w=510" alt=""   /></a>Playing in front of sold out crowds and a &#8220;Chamber of Commerce&#8221; backdrop, the BB&amp;T Atlanta Open is romancing the Atlanta market this week. Roddick, Isner. Fish, Sock, Muller, Nishikori and my namesake Brian Baker &#8211; all bringing world class tennis to Atlantic Station smack in the middle of Atlanta. First time an ATP event has been held in a major downtown venue and definitely not the last. The players, fans and of course sponsors, all very pleased!</p>
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			<media:title type="html">tnmg26</media:title>
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		<title>Olympic News Leader AROUND THE RINGS Selects True North for Strategic Partnership Guidance</title>
		<link>http://truenorthmgtgroup.com/2012/06/01/olympic-news-leader-around-the-rings-selects-true-north-for-strategic-partnership-guidance/</link>
		<comments>http://truenorthmgtgroup.com/2012/06/01/olympic-news-leader-around-the-rings-selects-true-north-for-strategic-partnership-guidance/#comments</comments>
		<pubDate>Fri, 01 Jun 2012 21:53:29 +0000</pubDate>
		<dc:creator>BakerTrueNorth</dc:creator>
				<category><![CDATA[Business Development]]></category>
		<category><![CDATA[Monetizing Assets]]></category>
		<category><![CDATA[Sales Consulting]]></category>
		<category><![CDATA[Sponsorship Sales]]></category>
		<category><![CDATA[Strategic Partnerships]]></category>

		<guid isPermaLink="false">http://truenorthmgtgroup.com/?p=302</guid>
		<description><![CDATA[As a former marketing executive with the 1996 Atlanta Committee for the Olympic Games (ACOG) and United States Olympic Committee (USOC), I’m very excited to announce our new partnership with Around The Rings (ATR) &#8211; the world’s most respected source for information and news within the Olympic Movement. True North Management Group (TNMG) was selected [&#038;hellip<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=truenorthmgtgroup.com&#038;blog=25092313&#038;post=302&#038;subd=truenorthmgtgroup&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
				<content:encoded><![CDATA[<p><a href="http://truenorthmgtgroup.files.wordpress.com/2012/06/atr_logo20years.gif"><img class="alignleft size-full wp-image-309" title="atr_logo20years" src="http://truenorthmgtgroup.files.wordpress.com/2012/06/atr_logo20years.gif?w=510" alt=""   /></a></p>
<p>As a former marketing executive with the 1996 Atlanta Committee for the Olympic Games (ACOG) and United States Olympic Committee (USOC), I’m very excited to announce our new partnership with Around The Rings (ATR) &#8211; the world’s most respected source for information and news within the Olympic Movement.</p>
<p>True North Management Group (TNMG) was selected to work with ATR to develop Strategic Partnerships with brands and organizations interested in engaging with ATR’s exclusive, executive community of decision-making subscribers. ATR provides its subscribers with up to the minute Olympic news updates and alerts with a variety of digital and print media assets.</p>
<p>For more information on the opportunities to associate your brand with this exclusive audience, check out <a href="http://AroundTheRings.com">www.AroundTheRings.com</a> or contact me directly.</p>
<br />  <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/truenorthmgtgroup.wordpress.com/302/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/truenorthmgtgroup.wordpress.com/302/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=truenorthmgtgroup.com&#038;blog=25092313&#038;post=302&#038;subd=truenorthmgtgroup&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
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			<media:title type="html">tnmg26</media:title>
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		<title>2012 ATC PROFESSIONAL TENNIS EVENT ANNOUNCES TITLE SPONSOR</title>
		<link>http://truenorthmgtgroup.com/2012/05/05/2012-atc-professional-tennis-event-announces-title-sponsor/</link>
		<comments>http://truenorthmgtgroup.com/2012/05/05/2012-atc-professional-tennis-event-announces-title-sponsor/#comments</comments>
		<pubDate>Sat, 05 May 2012 21:33:58 +0000</pubDate>
		<dc:creator>BakerTrueNorth</dc:creator>
				<category><![CDATA[Monetizing Assets]]></category>
		<category><![CDATA[Sponsorship Sales]]></category>

		<guid isPermaLink="false">http://truenorthmgtgroup.com/?p=255</guid>
		<description><![CDATA[TNMG has been diligently working to help bring professional tennis to downtown Atlanta since the first part of the year. This past week it was officially announced that the ATP Atlanta Tennis Championships has secured BB&#38;T as its new long term TITLE SPONSOR! This much anticipated ATP event will occur at Atlantic Station July 14-22, 2012 and has been renamed the BB&#38;T ATLANTA OPEN. Click here [&#038;hellip<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=truenorthmgtgroup.com&#038;blog=25092313&#038;post=255&#038;subd=truenorthmgtgroup&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
				<content:encoded><![CDATA[<div><span style="font-family:'Trebuchet MS', Helvetica, sans-serif;font-size:large;"><br />
</span></div>
<div><img title="BBTAO_logo_blue_V_180" src="http://img-ak.verticalresponse.com/media/d/1/f/d1f0a267cc/169562ea9e/BBTAO_logo_blue_V_180.jpg?__nocache__=1" alt="BBTAO_logo_blue_V_180" width="170" height="246" align="left" border="0" hspace="7" vspace="7" /></p>
<div><strong>TNMG</strong> has been diligently working to help bring professional tennis to downtown Atlanta since the first part of the year. This past week it was officially announced that the <strong>ATP Atlanta Tennis Championships</strong> has secured <strong>BB&amp;T</strong> as its new long term <strong>TITLE SPONSOR</strong>!</div>
<div></div>
<div>This much anticipated <strong>ATP</strong> event will occur at <strong>Atlantic Station</strong> <strong>July 14-22, 2012</strong> and has been renamed the <strong>BB&amp;T ATLANTA OPEN</strong>.</div>
<div></div>
<div><em><strong>Click here for full press release: </strong></em></div>
<div></div>
<div><a href="http://truenorthmgtgroup.files.wordpress.com/2012/05/bbt-atlanta-open-announcement2.docx">2012 BB&amp;T Atlanta Open Press Release</a></div>
<div></div>
<div><em><strong>Click here for VIP Ticket and Hospitality Package Brochure:</strong> </em></div>
<div><a href="http://truenorthmgtgroup.files.wordpress.com/2012/05/2012-atlanta-tennis-championships-weeklong-ticket-order-form1.pdf">2012 BB&amp;T Atlanta Open Ticket Order Form</a></div>
</div>
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			<media:title type="html">tnmg26</media:title>
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		<media:content url="http://img-ak.verticalresponse.com/media/d/1/f/d1f0a267cc/169562ea9e/BBTAO_logo_blue_V_180.jpg?__nocache__=1" medium="image">
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		<title>TeamUniformOrders.com Selects TNMG for Guidance with Strategic Partnerships</title>
		<link>http://truenorthmgtgroup.com/2012/05/01/httphosted-verticalresponse-com1037321a2f379376ctesttestvr_hosted_link/</link>
		<comments>http://truenorthmgtgroup.com/2012/05/01/httphosted-verticalresponse-com1037321a2f379376ctesttestvr_hosted_link/#comments</comments>
		<pubDate>Tue, 01 May 2012 21:39:04 +0000</pubDate>
		<dc:creator>BakerTrueNorth</dc:creator>
				<category><![CDATA[Amass Following]]></category>
		<category><![CDATA[Monetizing Assets]]></category>
		<category><![CDATA[Sales Consulting]]></category>

		<guid isPermaLink="false">http://truenorthmgtgroup.com/2012/05/05/click-here/</guid>
		<description><![CDATA[<p><a href="http://hosted.verticalresponse.com/1037321/a2f379376c/TEST/TEST/" title="CLICK HERE">CLICK HERE</a></p><div><span style="font-family:'Trebuchet MS', Helvetica, sans-serif;font-size:small;"><br /></span></div><div><a href="http://www.youtube.com/watch?v=OqkfkpV0BjE%20EXTRA" target="_blank"><img title="Logo5 2" src="http://img-ak.verticalresponse.com/media/d/1/f/d1f0a267cc/169562ea9e/Logo5%202.jpg?__nocache__=1" alt="Logo5 2" width="370" height="153" align="normal" border="0" hspace="7" vspace="7" /></a><strong></strong></div><div><strong>TeamUniformOrders.com (TUO)</strong>, the world's largest provider of online ordering and technology platforms in the Team Sports sector, has selected <strong>TNMG</strong> to GUIDE the development and implementation of their first-ever ALLIANCE and STRATEGIC Partnerships program.</div><div> </div><div><div> </div></div<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=truenorthmgtgroup.com&#038;blog=25092313&#038;post=269&#038;subd=truenorthmgtgroup&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
				<content:encoded><![CDATA[<div><a href="http://www.youtube.com/watch?v=OqkfkpV0BjE%20EXTRA" target="_blank"><img title="Logo5 2" src="http://img-ak.verticalresponse.com/media/d/1/f/d1f0a267cc/169562ea9e/Logo5%202.jpg?__nocache__=1" alt="Logo5 2" width="370" height="153" align="normal" border="0" hspace="7" vspace="7" /></a><strong></strong></div>
<div><strong>TeamUniformOrders.com (TUO)</strong>, the world&#8217;s largest provider of online ordering and technology platforms in the Team Sports sector, has selected <strong>TNMG</strong> to GUIDE the development and implementation of their first-ever ALLIANCE and STRATEGIC Partnerships program.</div>
<div></div>
<div>On March 21 <strong>TeamUniformOrders.com (TUO</strong>), the world&#8217;s largest provider of online ordering and technology platforms in the Team Sports sector, selected <strong>TNMG</strong> to lead the development and implementation of their first-ever Alliance and Strategic Partnerships program.  <strong>TUO</strong>, based out of New York,  was founded in 2009 and is the industry&#8217;s fastest growing Team Sports Ordering platform geared to help coaches and Team organizers streamline their equipment and uniform ordering process, while helping Team Dealers greatly reduce costs and make more money.</p>
<div></div>
<div>Brian Baker, Managing Partner of <strong>TNMG</strong> (Atlanta) will lead the team and assist <strong>TUO</strong> with identification of key industry influencers and alliance partners, with the goal of procuring strategic partnerships that greatly extend awareness of the <strong>TUO</strong> technology solution for sports teams and retailers everywhere.</div>
</div>
<div></div>
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			<media:title type="html">tnmg26</media:title>
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		<title>HELPING BRANDS MONETIZE TO THEIR FULLEST POTENTIAL</title>
		<link>http://truenorthmgtgroup.com/2012/04/13/hello-world/</link>
		<comments>http://truenorthmgtgroup.com/2012/04/13/hello-world/#comments</comments>
		<pubDate>Fri, 13 Apr 2012 21:43:40 +0000</pubDate>
		<dc:creator>BakerTrueNorth</dc:creator>
				<category><![CDATA[Account Activation]]></category>
		<category><![CDATA[Amass Following]]></category>
		<category><![CDATA[Branded Entertainment]]></category>
		<category><![CDATA[Monetizing Assets]]></category>
		<category><![CDATA[Product Placement]]></category>
		<category><![CDATA[Sales Consulting]]></category>
		<category><![CDATA[Sponsorship Sales]]></category>

		<guid isPermaLink="false">http://truenorthmgtgroup.wordpress.com/?p=1</guid>
		<description><![CDATA[  Assume for a moment that reaching the North Pole is the goal for an organization. The journey to reach the destination alone will determine if the goal is reached and the trip successful. The challenge becomes one of determining the precise path and course adjustments that will maximize the journey and achieve the goal. One degree off along [&#038;hellip<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=truenorthmgtgroup.com&#038;blog=25092313&#038;post=1&#038;subd=truenorthmgtgroup&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
				<content:encoded><![CDATA[<pre> <a href="http://truenorthmgtgroup.files.wordpress.com/2011/10/truenorthbizcardnovember2011.jpg"><img class="aligncenter size-full wp-image-116" title="TrueNorthBizCardNovember2011" src="http://truenorthmgtgroup.files.wordpress.com/2011/10/truenorthbizcardnovember2011.jpg?w=510" alt=""   /></a></pre>
<p style="text-align:left;"><em><strong>Assume for a moment that reaching the North Pole is the goal for an organization. The journey to reach the destination alone will determine if the goal is reached and the trip successful. The challenge becomes one of determining the precise path and course adjustments that will maximize the journey and achieve the goal. One degree off along the way means the destination will not be reached, efforts will have been wasted, and full potential goes unrealized. That is the purpose of True North Management Group (TNMG).</strong></em></p>
<p>TNMG works with Brand organizations to guide them onto a course to develop and fully monetize their potential. The key steps in the pathway:</p>
<p>• Identify and stratify key Brand Assets</p>
<p>• Align objectives with organizational structure, people and processes</p>
<p>• Assess, amass and quantify the “fanatic” following</p>
<p>• Match Brand Values with high-opportunity partnerships (sponsors, alliance partners, etc.)</p>
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		<title>UNITED STATES OLYMPIC COMMITTEE</title>
		<link>http://truenorthmgtgroup.com/2012/02/10/united-states-olympic-committee/</link>
		<comments>http://truenorthmgtgroup.com/2012/02/10/united-states-olympic-committee/#comments</comments>
		<pubDate>Fri, 10 Feb 2012 14:19:13 +0000</pubDate>
		<dc:creator>BakerTrueNorth</dc:creator>
				<category><![CDATA[Account Activation]]></category>
		<category><![CDATA[Sponsorship Sales]]></category>

		<guid isPermaLink="false">http://truenorthmgtgroup.com/?p=46</guid>
		<description><![CDATA[UNITED STATES OLYMPIC COMMITTEE (USOC) Created and managed the first internal corporate sponsorship development division for the USOC. Targeted, negotiated, managed and activated over $900 million in national sponsorship deals for the U.S.-based Olympic Games (Atlanta, Salt Lake), partnering with some of the world&#8217;s top Brands to maximize their investment. Conceived, developed and implemented an extensive internal accounts management and activation structure to [&#038;hellip<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=truenorthmgtgroup.com&#038;blog=25092313&#038;post=46&#038;subd=truenorthmgtgroup&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
				<content:encoded><![CDATA[<p><strong><a href="http://truenorthmgtgroup.files.wordpress.com/2011/07/olympics2.jpg"><br />
</a>UNITED STATES OLYMPIC COMMITTEE (USOC)</strong></p>
<p><a href="http://truenorthmgtgroup.files.wordpress.com/2011/07/us-olympic-logo_t607.jpg"><img class="alignleft size-medium wp-image-87" title="us-olympic-logo_t607" src="http://truenorthmgtgroup.files.wordpress.com/2011/07/us-olympic-logo_t607.jpg?w=136&#038;h=102" alt="" width="136" height="102" /></a>Created and managed the first internal corporate sponsorship development division for the USOC. Targeted, negotiated, managed and activated over $900 million in national sponsorship deals for the U.S.-based Olympic Games (Atlanta, Salt Lake), partnering with some of the world&#8217;s top Brands to maximize their investment.</p>
<p>Conceived, developed and implemented an extensive internal accounts management and activation structure to sustain partnerships ongoing, a system that is still in place today.</p>
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